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Birla Modal - Pure
Indulgence. Now in fabrics
Snuggle up to the super softness
of Birla Modal, drown yourself in it, and get pampered by
this Natural Splendour! The
super softness and fineness of this modal, combined with its
unique strength, gives garments a never before feel of opulence
and indulgence. The richness and comfort of this fibre creates
an out of the world experience- a little bit of ‘heaven’
in your clothing.
Modal, the second-generation viscose fibre, fulfills man's
eternal quest for a textile fibre that combines the best of
both aesthetics and utility performance.
A technical marvel
The superior physical properties of Birla Modal such as tenacity,
elongation and wet modulus make a fabric last longer with
an enduring look and feel.
The unique proposition of Birla Modal is
in its engineering to deliver two different fibre extensions
for advantageous solution to customers' various desires. Lower
extensions cater to the needs of Pure Modal and Cotton-Modal
blends and higher extensions for blends with synthetic fibres
like polyester.
Absorbency
Birla Modal absorbs moisture more quickly
than cotton. It is doubly as effective as cotton. Even after
repeated washes it remains as supple and absorbent as it was
on the day it was made. Hence, keeps you cool during summers
and warm during the winters.
Freshness
Have you ever wished that your clothes would
remain as fresh, as it was when newly bought ? With Birla
Modal in it, even after being washed many times, clothes remains
beautifully soft and supple. Thus Birla modal garments are
the ultimate in fashion and comfort
Soft and bouncy
Birla Modal garments are soft with a bouncy feel. Thus the
fabrics have a truly plesant touch and are a comfort to wear.
Dimensional stability
Birla Modal displays high dimensional stability
both for low shrinkage and low unrecoverable extension. These
benefits can be attributed to the morphological structure
of Birla Modal, which imparts excellent elastic properties.
Brilliant colours and unmatched lustre
Birla Modal imparts colour brilliance to
fabrics and garments which remain bright and true, even after
repeated washing. This is because Birla Modal takes up colour
uniformly, deeply, and fast which brings out the natural brilliance.
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